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Marketing Manager

About Seedstars

Seedstars is a global organization with headquarters in Switzerland and a presence in 80+ emerging markets. We are on a mission to impact people’s lives in emerging markets through technology and entrepreneurship. Our initiatives are focused on connecting stakeholders within these ecosystems, building tech companies from scratch and investing in the top entrepreneurs.

About the job

The mission of the Marketing manager is to use content marketing as the tool to optimize every day to meet Marketing goals. The two main challenges of this position are to be able to create and generate the best content as well as to distribute it to the community in the most effective and KPI-driven way. Your main responsibility will be to lead marketing efforts for the events in collaboration with the programs & events product owners. This job can be done from office or remotely.

Key responsibilities

  • Manage and generate content: articles, pictures, videos, infographics, etc… 
  • Generate, edit and share content on social media and on the blog.
  • Manage and optimize content distribution through social media, website and newsletter.
  • Monitor SEO and web traffic metrics on the website through data driven analysis and decisions.
  • Work together with the product owners on the strategy and planning of the marketing efforts
  • Run weekly experiments to increase startup applications and the number of attendees at the events
  • Create content around the programs and events: blog posts, videos, podcasts, infographics, etc... on a weekly basis
  • Manage the designs of material creations for the events
  • Monitor and coordinate the social media communication
  • Conduct online advocacy and open a stream for cross-promotions.
  • Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
  • Identify threats and opportunities in user-generated content surrounding the company, and report notable threats to appropriate management.

 

Your Profile

  • Previous relevant experience in content marketing, blog edition, writing, social media is a MUST
  • Excellent ability to read, write, speak English and Russian is a MUST.
  • Excellent organisational skills and attention to details 
  • You are a very data driven/ analytical person
  • You have strong copy-writing abilities and know how to create appealing content to a specific audience
  • You have knowledge of basic tools (eg Google Analytics, Fb Ads, Video edition, Photoshop/Illustrator, etc)
  • As a social media expert, you know how to embody a brand on all social media platforms (Facebook, Twitter, Instagram, Youtube)
  • As a digital marketer you know how to spot trending topics and how to find the best keywords
  • You are passionate about startups and entrepreneurial ecosystems
  • As a tech/startup/entrepreneurship addict, you read articles and consume content on those topics on a daily basis.
  • A team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management).
  • Being a blogger in the past is a great PLUS

 

Benefits and perks

  • Be part of an international team
  • A high degree of autonomy, flat hierarchy, open communication and get shit done attitude
  • Flexible working hours & fully remote team

 

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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